How to Get a Marketing Job in Today’s Uncertain Economy

Join Mac’s List, the premier job board in the Pacific Northwest, for an insightful evening on Thursday, May 15, 2025, from 5:30 to 8 p.m. at the University of Portland. Sponsored by the University of Portland School of Business, this event is designed for professionals, job seekers, and students eager to advance their careers in marketing, communications, advertising, and public relations.

A panel of three marketing experts will explore how marketing analytics skills are becoming essential for standing out in today’s competitive and uncertain job market.

Panelists will also discuss how AI, digital media and influencers shape today’s industry and explore key job search challenges, including how to find the right job fit, navigate a frozen job market, and break the ice with networking strategies.

Whether you’re looking to move up, pivot careers, or break into the field, you’ll gain valuable insights into how data-driven decision-making is shaping marketing roles and careers.

Attendees will also have networking opportunities before and after the discussion, allowing them to connect with industry professionals, employers, and fellow job seekers. Your ticket includes a free copy of “Land Your Dream Job in Portland (And Beyond)”, the complete Mac’s List guide to finding work in the Rose City.

Don’t miss this chance to gain practical advice and expand your professional network.

Who Should Attend:

• Professionals working in marketing, communication, advertising and public relations who want to move up in their careers
• People interested in pivoting into a career in marketing, communication, advertising or public relations
• Job seekers in marketing, communication, advertising, and public relations
• People new to Portland’s marketing and communication scene
• University of Portland students studying marketing and communication
• University of Portland, graduates, faculty and staff

Panelists:

• Dr. Ashley Hass, marketing professor, University of Portland 
• Kevin Kinghorn, executive vice president & chief marketing officer, Portland Trail Blazers
• One other expert in marketing and analytics

Introduction:

• Michael L. DeVaughn, dean of the Pamplin School of Business, University of Portland

Moderator:

• Mac Prichard, founder & CEO, Mac’s List

Tabling Organizations:

• to be announced

What’s In It For You?

• Networking with panelists, university faculty, and other marketing professionals
• Opportunities to connect with Portland’s leading staffing agencies and professional groups for marketers and communicators
• Learn more about the University of Portland School of Business programs
• Free copy of the book, “Land Your Dream Job in Portland (And Beyond)”

Food and Beverage

• Free appetizers and one drink ticket for beer, wine or cider provided for each attendee.

Don’t miss this opportunity to gain actionable insights and network with peers and employers navigating the same challenges. Seating for this event is limited, so register now.